Noah Keesecker, program manager for Springboard for the Arts, talks about common hashtag mistakes that he sees on Twitter. Often people want to tweet about a certain topic but decide to create a new, different hashtag. However, when you use a unique hashtag, you are missing out on the opportunity to tap into the informational stream of people already tweeting about that topic and, in fact, may miss out on a larger audience for your tweet.

Noah's Tips for Tweeting and Hashtags:

• Don't be afraid to use a hashtag people are already using
• Refrain from creating new hashtags, as that will set you outside the group of people already tweeting on your specific topic
• By using a common hashtag, you can actually garner more readership!